Whatever Happened to Hitachi Capital?

Hitachi Capital didn't go bust — it rebranded to Novuna Business Finance in 2022. The rebrand happened after Hitachi Ltd merged its financial services division with Mitsubishi UFJ Lease & Finance, creating one of the world's largest financial groups. Same team, same products, same offices — just a new name.

Why the Name Change?

In 2021, Hitachi Ltd sold its financial services arm to Mitsubishi UFJ Lease & Finance. As part of the deal, the Hitachi brand name had to be retired from financial products (Hitachi is primarily an engineering and technology company). The UK business chose "Novuna" — a completely new brand — rather than adopting the Mitsubishi name.

The transition caused some confusion. Existing customers received letters about the name change, and Google searches for "Hitachi Capital invoice finance" temporarily showed outdated results. But the underlying business is identical — same underwriting team, same rate cards, same products.

What Novuna Offers Today

Novuna Business Cash Flow (their invoice finance brand) offers factoring and invoice discounting from 0.7% service charge, with advance rates up to 90% and minimum turnover of £100,000. They also offer asset finance, vehicle finance, and technology finance — the combined product range is a strength for businesses needing multiple finance products.

The Mitsubishi UFJ backing makes Novuna one of the most financially secure invoice finance providers in the UK. For a full review, see our Novuna Business Finance review.